Saturday, February 19, 2005

THE AUTOCITY TOUCH!

The AUTOCITY TOUCH means listening, understanding and learning from customers. It also means treating them like we like to be treated (like friends), exceeding their expectations and making them feel special.

It means collecting “all relevant information” on their wants, needs, and preferences. Then using that data to make them repeat customers.

Everyone must be in touch with the customer in a coordinated, intergrated way. Achieving good customer relations is the ultimate goal in achieving the AUTOCITY TOUCH!
  • Greet each customer with a smile.
  • Introduce yourself to the customer.
  • Introduce the customer to managers, owners, and or any other employee nearby.
  • Take customer to the right person/department.
  • Identify the customers preference and fulfill them.
  • Let customers drive the experience.
  • Go beyond the normal policy to fulfill customers’ wishes, then give them more than they expect. Exceed their expectations!
  • Find out their preferred mode of communication.
  • Protect customers’ privacy.
  • Employees of Autocity should assume “ownership” of customers’ concerns.
  • Offer assurances that the customer’s needs can be met.
  • Be trustworthy and deliver on your promises.
  • If things go wrong, make them right.
  • Follow Up.

Above all: Have fun!

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