G6 IS A GREAT SUCCESS!

March 24, 2005
TO: All Pontiac Dealers

RE: G6 Sales Facts

Seems like you can’t open a newspaper without getting another reporter’s opinion on how G6 is performing. Some of these stories are very positive, some not so positive, and some written by journalists who are just misinformed.

The following chart shows monthly sales for G6 thus far:

The Oprah Promotion successfully created awareness of G6, sales are off to a great start, and the trend is very encouraging.
•February was the best month so far and March will set another record.
•Keep in mind that the G6 family will eventually consist of sedans, coupes and convertibles with three engines and three transmissions…8 models in all. We currently only have 2 models of the 3.5L sedan.
•With just 2 of 8 models, G6 has recently been selling at a 90,000 annualized rate. That’s retail only, doesn’t even include fleet!
•Since launch, G6 has outsold the Ford Five Hundred (both vehicles introduced about the same time).
•While Grand Am comparisons are natural, comparing a G6 3.5L sedan to Grand Am including 4-cylinders and coupes is hardly apples-to-apples. In February, G6 retail sales were almost double Grand Am V6 sedan sales last February.
•Despite not having the 4-cylinder price point or extra coupe volume, G6 is already outselling Grand Am year-ago levels in key opportunity markets like Los Angeles, San Francisco, Atlanta, Orlando, Miami, and West Palm Beach.
•So far this year, G6 sold more units than Scion xA and xB combined.

G6 Marketing Team